Notizie

Nikon Instruments Inc., today announced that Stanley A. Schwartz will become Vice President of its Microscopy Product / Marketing Division. Most recently Schwartz was Manager, Microscopy Product / Marketing Division where he provided Nikon with long and short-range marketing strategy and programs to ensure the growth and expansion of the company's business, products and services.

As VP, Schwartz will have an expanded role in Nikon's Microscopy division where he will ensure the profit growth and sales / market share expansion of the company business by developing new market initiatives / issues, defining business opportunities and technology requirements. Schwartz and his team will work directly with Nikon Corporation's planning and engineering staff in all aspects of new product releases, forecasting and customer technical and applications support.

In making the announcement, Lee Shuett, Executive Vice President, Nikon Instruments, emphasized a commitment to Nikon's focus in Microscopy.

"Stan Schwartz is an invaluable asset to Nikon and his knowledge is a competitive advantage. His 24 years of dedication, extensive experience, understanding of the scientific community, industry requirements and microscopy technology represents an exceptional blend that will continue to give Nikon the advantage in the microscope business."

Schwartz began his career at Nikon in 1980 as a member of the sales team for Biomedical and Industrial microscopes. In 1984, Schwartz achieved $1 Million in sales while becoming recognized as an expert in imaging. Throughout his years at Nikon, he has also served as an assistant manager of the Biomedical Department; manager of Confocal Products and manager of the Bioscience Department.

Schwartz has had several articles published on microscopy, optics and confocal techniques along with lecturing and sitting on panels at national trade shows. He has also led workshops and technical lessons in the fields of microscopy, optics, digital imaging and confocal instrumentation uses and techniques at the university level.

Schwartz received a BS in Biology with a Medical Technologist program accreditation from California State University at Northridge in 1977.